In partnership with
World Cup 2026 · DACH TV Advertising Intelligence

Who wins the
World Cup 2026
ad break?

Daily TV advertising analysis around the 2026 World Cup. XRP, gross spend and minute-by-minute reach — match by match, every morning at 9:30 with the previous day's data. Free TV: ARD & ZDF.

 
Tournament so far
Cumulative · ARD + ZDF · Free TV
Brand Ranking · Tournament
Matches
Analysis published next morning 9:30 · tap a match for brands & viewers
Methodology
XRP = Exact Rating Points. AEOS measures every airing precisely by its exact duration and reach at the time of airing — the precise evolution of the market standard GRP. Data basis: ARD and ZDF (free TV), updated daily at 9:30 am with the previous day's matches.